Flow modules in Amazon Connect allow users to embed reusable logic across customer experience flows. They can be triggered at specific conversation points via Data request nodes or incorporated as callable tools for generative journeys, enhancing modularity and consistency in interaction design.
These flow modules enable dynamic operations such as updating customer profiles, checking operational parameters, or invoking AWS Lambda functions within private networks. This integration facilitates complex data retrieval and transactional tasks during customer interactions, improving automation and responsiveness in supported AWS Regions.
Source & further reading
Amazon Connect Customer now enables you to use flow modules in agentic CX designer ↗Source published 2026-10-16. This report was prepared with AI assistance from the linked primary-source material. Claims and limitations should be checked against the original announcement or research.